Ever since Al Gore invented the internet, buying and selling goods and services has never been easier. Couch potatoes need not rent commercial property or utilize garage sales, to sell their junk. All they need to do is login, find the right website, and presto, they’ve got themselves a buyer. With all these conveniences at the tips of your fingers, perhaps the internet is a great place to sell one’s online wine collection too? But before answering that question, let me it is important to understand the business of selling wine online.
Wine selling is quite restricted in Al Gore’s internet world. Sites like eBay do not allow wine to be auctioned by anyone, save for those lucky few whom they’ve specially authorized to do so (after succumbing to the rigors of strict federal, state, and local laws). Still people can sell their wine through other internet outlets.
Legally, wine can be sold through auctions, but this usually takes time, effort, numerous fees, and often times a license for selling alcohol (if you live in a state where selling wine to “commoners” is illegal). Auction houses have a tendency to overestimate your wine collection so that you will use them to auction your wine (at an eventual lower price). Using an auction site, if the “performs” on the auction and garners a price far less than what was expected, one stands to lose a great deal from the auction.
If one is pressed for time in selling one’s wine, selling it online via auction is probably not the best choice. If one has time to learn the auction process, wait for bidders to bid, rebid items that didn’t’ sell, label, and to package and ship each individual bottle, an online auction may be a good option.
There are more traditional ways to use the internet to sell one’s wine. Performing a Google or Yahoo Search for terms such as “Wine Buyers” will bring up a list of potential wine buyers available in the market place. The best merchants will usually be on the first page as Google and Yahoo do a good job of screening the best candidates. One has only to look at the descriptions of each listing and try to find a company that specializes in buying wine. Too many companies focus on selling the wine first, while giving an afterthought to the buying side. Click on a few websites, review the websites, and choose one that feels best to you. You can call them directly, email them, or contact them via website…even better you can do all three.
This type of a transaction will allow you to sell all of your bottles of wine at one time to one company (as opposed each individually to different people). The process should be quick, simple and fair.
Kevin Preble has been a wine enthusiast since before he was old enough to drink. Kevin invites you to visit http://www.winebuyersco.com if you would like to know more about selling your high end wine collection.